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Private banking in Spain: raising the bar in a changing wealth landscape

Private banking in Spain: raising the bar in a changing wealth landscape

key takeaways.

  • Uncertainty is reshaping the standards of private banking. Rather than threatening growth, today’s volatile environment is reinforcing the value of experience, proximity and advice-led relationships
  • Spain remains a strategic market for Lombard Odier’s independent model. As clients become more sophisticated and international in their outlook, demand is growing for bespoke wealth management built around long-term interests and free from conflicts
  • Technology is strengthening, not replacing, human expertise. Lombard Odier is integrating artificial intelligence (AI) to enhance analysis, productivity and decision-making, while preserving the judgement, trust and personal relationships that define private banking
  • The future of wealth management is increasingly intergenerational, digital, and inclusive. Lombard Odier is supporting families, next-generation wealth holders, and women investors as they take a more active role in shaping long-term wealth decisions.

Iván Basa explains how Lombard Odier is strengthening its private banking model in Spain through independence, technology, talent and long-term client relationships.

Private banking in Spain has grown in recent years. But in such an uncertain market environment, is that growth at risk?

Spain is a highly banked market, but a growing number of specialised and independent firms – like Lombard Odier – are making inroads in private banking. Do you see potential here, and what challenges do these firms face?

What is your positioning in the Spanish market, your unique identity, and your service offering?

Read also: Lombard Odier: two centuries of wealth management, and a strengthened growth dynamic in Spain

How have you been growing, and what are your future goals?

Do you also have plans for inorganic growth?

Is hiring new talent part of your growth plans, and are you committed to local talent?

Technology and AI are, as you say, key topics. To what extent do you use AI at Lombard Odier, and how do you balance it with human talent?

Read also: The advantages of private banking | Lombard Odier

Another key topic is the current intergenerational transfer of wealth. How are you approaching this shift, and what role do new technologies play in the services you offer the next generation?

Read also: How new generations are transforming wealth management | Lombard Odier

A growing proportion of women are assuming ownership and management of wealth. How are you positioning yourselves to account for this trend?

Lombard Odier has a new global headquarters, and it has also refurbished its Madrid offices. What drove these projects?

important information

This is a marketing communication issued by Bank Lombard Odier & Co Ltd (hereinafter “Lombard Odier”).
It is not intended for distribution, publication, or use in any jurisdiction where such distribution, publication, or use would be unlawful, nor is it aimed at any person or entity to whom it would be unlawful to address such a marketing communication.

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